Month: February 2022

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  • February 18, 2022
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How to Prove the Return On Investment of your Content Marketing

Content marketing in Kenya is growing in popularity as a method to engage customers and generate leads. Research shows that 78% of prospective clients prefer to learn about businesses through articles and content distribution rather than traditional ads. But how to measure the ROI of content marketing? This article will give you the formula. Creating engaging

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  • February 11, 2022
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5 Ways To Grow and Scale Your E-commerce Business in 2022/E -commerce in Kenya.

The coronavirus pandemic wreaked havoc on a variety of industries. E-Commerce, on the other hand, has been one of the only industries to benefit from Covid-19 and stay-at-home orders. However, even in these challenging times of evolution and a guaranteed stream of highly motivated consumers ready to shop online, the fact remains that there is

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